The Augmented Reality Blog

Citroën launches its new DS3 with an Augmented Reality application.

When you go to the promotional website, you can download a marker. Actually two markers. One is to view the car in 3D, the other one is to go on a testdrive in a 3D game.

Marker 1

Marker 2

It’s really well done. The only downside is you have to download and install a plugin.